This New Doritos Liquor Is More Than Just A Cheesy Gimmick

Nearly fifty years ago, Nacho Cheese Doritos became a mainstay in the snack food section. They are now approaching the liquor cabinet.

Despite lacking its trademark crunch, the 84-proof transparent liquor from the tortilla chip brand and Empirical Spirits tastes and smells like the real thing. 

Consequently, it is not similar to any alcohol that has previously been perceived or gustated. Not in a negative sense, mind you. 

Lars Williams verifies the novel's authenticity. The former chef and flavor expert worked at Noma before co-founding Empirical in 2017. 

Since then, he has led "uncategorized" spirits at the corporation. Thus, he and his crew can experiment without the limits of whisky, gin, or rum. 

The inadvertent creation of a beverage flavored after Doritos was precisely the result of this type of irrestraint mindset.

In fact, the spirit's anchor ingredient can be discerned with a single whiff. Unmistakable cheese dust aroma permeates the bouquet to the utmost. 

The item is anticipated to be priced similarly to caviar when it hits store shelves the following month.

At $65 (nearly double the average price of ultra-premium vodkas), the limited edition bottle of Empirical x Doritos Nacho Cheese Spirit is slated to be sold. 

Nevertheless, the capacity to display Dorito shots at a Super Bowl party is undeniably invaluable. However, avoid anticipating a follow-up from Cool Ranch. 

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